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PIM Integration: ETIM - a standardized format for exchanging product data.


  1. Services
  2. PIM
  3. ETIM and GS1

What is ETIM?

ETIM is a standardized data format for exchanging product data. The ETIM classification is built up via codes, which means that "blue" is not a colour in ETIM, but an abstract code.

ETIM is multilingual, and you start by classifying your products using local language versions. You then send your product information to all ETIM supporting countries, where they translate your encoded information into their local language version.

ETIM creates value through standard exchange

An international structure for the exchange of data facilitates the process of distributing products \u2013 from manufacturer to end user.

ETIM has chosen that this structure is implemented via codes. All codes consist of 2 letters followed by a sequence number. Below is an example from an exchange file in XML (BMEcat):

EG000001 = ETIM group code 
EC000001 = ETIM class code 
EF000001 = ETIM function code 
EV000001 = ETIM value code 
EU000001 = ETIM device code 

If we use the example of the blue color, it is a great advantage to exchange codes instead of words. There is certainty that it is exactly the same blue colour that is communicated across all ETIM countries.

PIM provides an overview and efficient maintenance of the ETIM structure

All commercial PIM systems can ensure that the maintenance, enrichment and distribution of your ETIM structure takes place efficiently. With the PIM systems Perfion or inriver, you ensure the following:

  • Ability to handle different ETIM versions.
  • Faster enrichment of your products with ETIM values.
  • Better overview of your ETIM structure.
  • Strong handling of ETIM across languages.
  • Efficient maintenance of ETIM codes.

GS1 standards in PIM

GS1, like ETIM, is a non-profit organisation set up to create standards across national and language borders. GS1 is probably most recognizable in connection with barcodes - unique identification of products, manufacturers, packaging, carriers, locations, etc.

Think of the GS1 standard as a product's DNA as it moves through the supply chain.

Do you have to comply with GS1 standards?

Get in touch with us - and we will help you structure your product data and prepare you well for the journey towards a standardized world.

How to get started with data standards

We know that ETIM or GS1 are a big projects, and it requires a lot from most organizations to get on board. At PicoPublish, we have extensive experience with data standards and in particular using PIM as an engine for handling ETIM and GS1. 

Do you want to take an informal chat about what ETIM or GS1 can do for you?

Want to hear more about ETIM or GS1?

Contact us
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